Unico Properties LLC
Industry: Commercial Real Estate
Services: Corporate Branding / Print & Digital Collateral
Designing the marketing collateral for Unico Properties LLC, a private real estate firm based in Seattle, WA.
The brief.
Unico Properties LLC is a commercial real estate investor, developer, and full-service operator focused on office and multi-family assets in emerging markets throughout the United States.
In order to enhance the company's visual branding efforts, many of the new collateral pieces needed to be simplified in the amount of text that appeared on them and focus more on the visual impact infographics and images could provide.
One of the first projects that I had the pleasure of leading was this representation of an acquired asset and its proximity to other key properties within the Portland CBD. The image was actually exported from Google Earth.
The design solution.
The result of this opened the doors for me to help facilitate other visual updates/changes to the company's branding efforts. One area in which this became clearly visible was in their pitch decks and PowerPoint presentations. As you will see below, I used the same approach as I did for this print piece and was even asked to create some brand new templates as well.
Select slides from the redesigned PowerPoint Template for Unico Properties LLC.
Out of the three pitch decks that are represented in the snapshot, my favorite one has to be the one created for their 'Annual Investor Appreciation' meeting; in particular the slide in the middle. Why? Simply because I had the most fun in making this particular slide interactive by adding animations that synced with each date on the timeline of when a particular property was acquired. And as that date appeared on the screen, so would the highlighted building in the background to indicate its location on the Seattle Waterfront.
Selected slides from that particular PowerPoint templated that I created can bee seen below.
